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09.28.07
Using MyBlogLog As A Branding Tool
 By
Steven Bradley
A couple of days ago I asked if MyBlogLog was still relevant to the SEO community.
The response to the question was pretty much as expected with people not really using MBL as much as they might have a few months ago. I still use the site and thought I'd explain why I still log and and out of MyBlogLog most days and how I see it as beneficial for my blog.
You can tell from the title of this post how I use MyBlogLog, but before getting to the how and why let me point you to David's comment from my previous post.
I too have fallen away off the MyBlogLog bandwagon even though I was an advocate before. I have too many communities (no way to sort and group as far as I can tell). Also has gotten very spammy with people's comments; come see my blog, yet the don't even look at mine.
I agree completely with David's assessment. There isn't any good way to sort through your communities or the communities of others. The same can be said for your friends and the friends of others. The only way I can see to look through either is to display them all and check them out one by one. I also agree about the spammy comments. I don't need to see people pushing their site at me without at least taking the time to visit here. It's spam pure and simple.
In another comment from the previous post Kristine brought up the traffic MBL may send
As to whether or not it brings me traffic, that's hard to say. I'd say it probably hasn't done a whole lot, but I'm not really sure what would be better.
MyBlogLog doesn't send a lot of traffic here either Kristine. Here are the numbers for the year.
Assuming I haven't forgotten the basic math I learned in elementary school that's a 118 visits in almost 9 months or about 13 visits a month. Hardly worth writing about. Admittedly I've never promoted myself much through the MyBlogLog. I've seen others mention they receive a lot more traffic through MBL than I have and I suspect if I was so inclined I could increase the numbers above. I've never been all that inclined, though.
My guess is most people see MyBlogLog the same way David and Kristine do. MBL doesn't really foster community and for me at least it's not driving meaningful traffic.
Branding Your Blog With A Cookie
There is one way I think MyBlogLog provides benefit. It can be used as an aid to branding your blog. There are two main components of branding.
Continue reading this article.
About the Author:
Steven Bradley is a web designer and search engine optimization
specialist. Known to many in the webmaster/seo community by the username
vangogh, he is the author of TheVanBlog, which focuses on how to build
and optimize websites and market them online.
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