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[2006-07-31] Employee Motivation: Build Trust and Respect
Employee and staff motivation is an often discussed topic. The opinions about how to get employees working range from hard driving close supervison to hands off and let the people create on their own. Most business owners and managers fall somewhere in between these two extremes.
[2006-07-18] Small Business Marketing: Brilliant Branding Builds Business
Branding is more than product recognition or a simple logo. It is the overall intellectual and emotional impression people have when they think of your company and its product. It is a strong and consistent message about the value of your business.
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