Recent Posts

Importance Of A Mission Statement To Your Brand

branding concept

If you want to create a strong brand that can inspire your customers and your staff alike and that has the potential to grow to massive heights, what is the first place you should start? A lot of people will be thinking ‘logo’. Actually though, this is rather getting ahead …

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How To Spot Fake Online Reviews

online reviews

Online rating and review sites are often plagued by fake reviews typically posted by freelancers who have been compensated by unscrupulous companies to post fabricated content on their behalf. This is pretty bad news for consumers because of the massive influence that reviews are known to have on purchasing behaviour online. …

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Importance Of Customer Reviews For Online Marketing

customer reviews

What is a Customer Online Review? A customer online review is a short write-up or a rating provided by a customer based on their experience with a particular business. Online reviews are powerful social proof and play a large part in the development of a business’s online reputation. Reviews are also …

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